Get results and respect by leveraging the best of talking and thinking
Apply talking, your first and favorite way to communicate, to all the writing you do at work. Even better, add the planning and other thinking that comes with writing. Learn how in this fun book.
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Bad writing bites your bottom line
If an average employee spends 30 minutes a day, trying to figure out that email, report or other unclear written communication, that costs your organization $9 a day,$45 a week, $2,250 a year.
If your average employee spends 30 more minutes reading unnecessarily long communication , that’s another $2,250 a year
Multiply $4,500 by your number of employees.
Now factor in the higher cost of higher ups. If one $100K executive reads two 5,000 word documents a day, the cost is $10,440 a year, estimates Impact-Information.
Then there’s the toll of patients who don’t understand instructions from healthcare providers, law suits because the product manual didn’t make sense, IT projects that crumbled under the weight of miscommunication, engagement programs that failed to motivate, let alone inspire…
Many businesses are ignoring the source of huge productivity savings: communication and the writing that underpins it. It’s not a soft skill that can be ignored at a time when reading and writing have become critical engines of success.
Everyone with a computer writes, ranging from international colleagues struggling with a second language to highly educated professionals blinded by the curse of knowledge.
Many don’t know, or have forgotten, how to write clearly and concisely.
Let me help.
If you’re in the Greater Toronto Area, I’d love to help you improve your productivity through my writing workshops.
Customized to your needs, your training modules can include Breaking Bad Email, Once Upon a Brand, Look Like a Pro and B’English, for international colleagues.
If you’d prefer, one-on-one support, consider private coaching.
Or you can learn how to combine the ease and sociability of talking with the thinking and clarity of writing through my book Write Like You Talk Only Better.
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